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This Place Matters

Norla Preservation Project invites you to participate in

“This Place Matters” for Preservation Month in May!

This Place Matters is a photo-sharing campaign in which people take photos of themselves and historic places that matter to them. Through this project, we hope to start conversations about the past, the future, and how people can work together to define what really matters. By sharing your photo, you will help spread the word about the places that matter to you with the rest of the city and the nation.


To participate, Google search “This Place Matters Image” to print the sign or create your own sign with the words “This Place Matters, Norla Matters, etc.” Snap a photo of someone holding the sign in front of whatever place matters to you. Photos should be of a man-made structure in Louisiana built before 1950. Write a brief explanation of what the picture is, the location, and why it’s important to you. During the months of April and May, share your picture on Norla’s Facebook or Instagram and hashtag #NorlaMatters or email the photograph along with your explanation to
Photographs will be shared on Norla’s social media pages and uploaded to Some photos will also be selected to appear on a Norla promotional poster.

Earlier Event: May 6
Give for Good
Later Event: May 26
City Life speaks up for Norla